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Container Yard

Program

 

Introduction: Business location Germany: an overview

Kickoff Workshop: Fundamental considerations when entering in the German market

What is your Go-to-Market Strategy? 
What entry modes you should consider when exporting to Germany?
How can you optimize your business model & partner pitch?

Week I: Legal Basics

eLearning

Unit 1: Legal Forms of Companies when entering the German market

  • What possibilities does the German commercial and corporate law offer for businesses and what legal forms of companies exist in Germany?

eLearning

Unit 2: Distributor, partnership or corperation?

  • How to pick the most suitable option for your business - legal requirements and steps in the establishing process?

Unit 3: Commercial Law & Drafting of Contracts

  • What you should consider when posting workers to Germany, recruit skilled workers and lease employees?

  • What parts should be included in your contract to minimize your risks?

  • What you should consider when posting workers to Germany, recruit skilled workers and lease employees?

Unit 4: German employment law

Unit 5: Establishment & Taxation of Corporations in Germany

  • What tax regulations are relevant for Germany and how you can make use of them?

Week II: Intracommunity Trade

eLearning

Unit 6: Export Control

  • What are the cornerstones of export controls & technical assistance?

  • Where do export controls apply to Companies?

  • What to consider for your internal compliance program?

eLearning

Unit 7: EU Customs Union (preparation for Unit 8)

  • What are costumes presedures when importing goods and services from third countries?

  • What to consider when importing from third countries?

Workshop: Best practices and experiences of the topics market entry and German sectors

Unit 8: Customs procedures, access2markets Database

  • What is and how to use the access2markets platform?

Recycling and Packaging Regulations in Germany

  • What you need to know when exporting your packaged good to the German market?

Week III: Finding Partners and Public Funding

Unit 9: Finding business partners

  • Understand your Partner - Procurement in Germany: Situation, Processes & Developments

Unit 10: Public Funding and Procurement

  • How you find grands for R&D, hiring personnel, public equity capital, public loans and public guarantees?
    Where to apply for public procurement in Germany and the EU?

Training for Trade Fairs

eLearning

Getting ready for your pitch I

Getting ready for your pitch II

Simulation game I: Market entry in Germany

  • Finding business partners

  • Convincing and negotiating with German partners

Simulation game II: Market entry / Company pitching - Trial Run

  • Development of own company export strategy

  • Preparation for concept pitching

  • Trial run of the concept pitching

Extended program with IHK certificate

Certification Ceremony: Issuing of certificates

Company pitching and conclusion

  • Pitching in front of German committee

  • Individual feedback and recommendations

Please note that the program is subject to change.

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